OFT extracts undertakings from affiliate marketer MoreNiche

OFT—Objectives and Concepts

The research work carried out within the OFT-project shall provide insights, methods, and prototypic software to support the design of hydraulic closed loop control systems. The paper in hand presents an overview of the research work, motivates the current objectives of the project, and provides useful background information. In particular we develop different views of the hydraulic design proc...

Oft, Vbp: Qed?

The report by the Office of Fair Trading (OFT) on the UK pharmaceutical price regulation scheme (PPRS) recommends the reform of the current scheme, which is a combination of profit and price controls, to one where price is based on the health benefits offered by a pharmaceutical. On closer examination some of the more commonly expressed concerns about these proposals do not seem to be well foun...

Technology-Driven Online Marketing Performance Measurement: Lessons from Affiliate Marketing

Although the measurement of offline and online marketing is extensively researched, the literature on online performance measurement still has a number of limitations such as slow theory advancement and predominance of technologyand practitioner-driven measurement approaches. By focusing on the widely employed but under-researched affiliate marketing channel, this study addresses these limitati...

Become a Sloan Affiliate

Become a Sloan Affiliate

This paper explores the robustness of materials selection decisions when using various life-cycle assessment methods. Improving the environmental performance of vehicles is a topic of growing concern met by today’s designer. One approach to this goal is through vehicle mass reduction, enabled through the implementation of a growing array of material candidates. While LCA methods are available t...